We are pleased to welcome Tina Young as a new mentor!
Tina Young is an entrepreneur and integrated marketing expert who started Marketwave in 1998 and has consistently grown the business while producing award-winning campaigns for leading Texas-based brands such as Baylor Scott & White Health, Oncor, and American Heart Association. Marketwave has been ranked three times on the Inc. 5000 list of fastest-growing private companies in the U.S. and has been named twice to the SMU Cox School of Business Dallas 100. Tina is passionate about building a conscious company that lives its purpose and she is the Chair Elect of the Dallas Chapter of Conscious Capitalism (CC), a group that inspires other business leaders to follow the four tenets of CC including: being purpose-driven, building strong cultures, practicing servant leadership and operating with a stakeholder orientation model. Her brand of giving back drives her to mentor and connect with other entrepreneurs, young professionals, and community causes to help them thrive and create sustainable growth.
Tina’s philosophy on marketing includes a view of building a brand from the inside out and a consideration of every touch point of a business and how it contributes to the overall brand experience. Her agency helps clients tell their company story in a way that is relevant and engaging to connect with target audiences. And her firm’s creative strategies play out in digital campaigns, website development, experiential marketing and PR programs that help businesses grow.
Prior to starting her company, Young was a principal at GTT Communications, an Austin, Texas-based technology PR firm purchased by Edelman Worldwide in 1998. Before GTT, she was with Bustin & Co., an Omnicom affiliate firm focused on marketing strategy, and the Dallas office of Edelman Worldwide, a multi-national public relations firm, ranked in the top five of PR firms in the world.
She is a cum laude graduate of the University of North Texas with a bachelor’s degree in journalism. Tina is on the Board of Directors of the North Dallas Chamber of Commerce, Visit Dallas, Conscious Capitalism Dallas Chapter and on the Advisory Board of the UNT Mayborn School of Journalism. She is also a member of Women’s Business Council Southwest, American Marketing Association (AMA) and Public Relations Society of America (PRSA). Her company volunteers in the community through membership in the Entrepreneurs for North Texas (EFNT), a program of the Communities Foundation of Texas.
Find Tina/Marketwave at: